thursday – a Dating App
Product Design +
Product Design / Creative Directing / Marketing Supporting - London
Colours: 60-30-10 rule and no more than three. 000000-FFFFFF – no, devices screens are very.
Font Family: one is way enough
1.618 if you know you know
Invent the language that everyone understand... with colours and shapes.
feature - Verification
Verify but don’t get bored. Don’t go away.
How to keep a user engaged? Keep it simple and clean.
Keep it easy and intuitive
No pointless “arts”
Limit selection up to three
Keep it playful. This is for entertainment first.
feature - Date Invite
What’s the deal? What’s the business model?
How to think about Design and Business and create a tool that is playful, fair, and makes a profit?
VIPs are outdated but let them be still.
I’ve come with the idea of ‘Marketplace’. The user is able to send a ‘Date Invite’ with three simple steps. Where (location), When (time suggestion), and the Activity.
Business Model – a ‘Wingman’ or ‘BFF’ will suggest three venues from your business partners list.
That freshly matched couple is more likely to discover new stuff in the city.
They’re happy, Business is happy, You are happy.
don't forget about other teammates - Design supports Marketing
Senior / Lead / Creative Director needs to think about the others, about the whole ecosystem.
Lead and help.
This template shows how useful is Figma. Once you got a Team Library you can help Marketing Department and still have control over growing assets.
Drop the image – your business partner logo etc.
Look at the Mockup and export it. Easy, isn’t it.